GXG Elite launches as NIL membership program for Baylor fans
Baylor is one of the few Power 5 markets that went through Year 1 of NIL without a dedicated collective. The Bears now have GXG, which...
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News
Stay up to date with the latest GXG™ news, programs, events, and much more.
Jan 31, 20232 min
A Letter About NIL from Startup Waco’s Jon Passavant
Baylor Family, Startup Waco is extremely grateful for the ways you continually partner with us for a thriving economy and a lively...
Jan 9, 20232 min
On3 Media Feature: Baylor Forms NIL Advisory Council, Endorses GXG
Baylor is taking steps to set its student-athletes up for NIL success. The athletic department announced the formation of a NIL advisory...
Jan 9, 20232 min
SicEm365 Feature: Startup Waco Announces New Program For Student-Athletes
WACO, TEXAS — Startup Waco announced today the launch of a new program designed to connect Baylor student-athletes with...
Jan 9, 20231 min
Sports Illustrated Feature: Baylor Bears Announce New NIL Advisory Council
Six-member board will be guiding Baylor's NIL initiatives across the athletic department. The Baylor Bears Athletic Department announced...
Dec 24, 20223 min
On3 Media Feature: Startup Waco Delivers Team-Wide NIL Deal to Baylor Football
Startup Waco has delivered the first team-wide NIL deal to Baylor football. Since it launched back in 2018, the company’s mission has...
Sep 19, 20222 min
Waco Tribune-Herald Feature: Startup Waco partners with Progage for Baylor NIL opportunities
Progage and Startup Waco announced a new partnership Monday to help Baylor student-athletes maximize their NIL earning potential. In...
Jul 28, 20222 min
KBTX Feature: NIL Program Launched for Baylor Student-Athletes
WACO, Texas (KWTX) - This month marks the one-year anniversary of the NIL (name image likeness) era in collegiate sports. There’s been...
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